The life cycle of a real estate lead

Posted May 21, 2015
Category Marketing Tips
Research from Realtor.com shows that for every $1,000 spent on lead generation, only $10 is spent on converting the lead. This shows that real estate agents are spending a great deal of time, attention and money acquiring quality leads but then fall short when it comes to managing and nurturing those leads through the conversion cycle.

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7 Benefits of Marketing Automation

Posted March 10, 2015
Category Marketing Tips
Whether you spent months or years building your database, keeping in contact with the people you do business with is important. The question is are you using marketing automation to make that process easier and more effective? Read the 7 benefits of marketing automation and how you can implement it today. 

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What is the difference between hard bounces and soft bounces?

Posted February 5, 2015
Category Marketing Tips
An email bounce comes from one simple concept: the email was not delivered. Hard bounces and soft bounces happen, just from the nature of email and email marketing. The important thing to know is that hard bounces are permanent and soft bounces are temporary. 

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Facebook is changing (again)

Posted December 9, 2014
Category Marketing Tips
Just when you thought you had it figured out, Facebook is changing again. Their announcement in November told us that they are putting more quality controls into place that limit your posts from reaching the people who "like" your page.

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#MusicMonday: Have a great day!

Posted November 17, 2014
Category Music Monday
It's a great Monday at eMerge! Happy Monday to ya'll.

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What the heck are #Hashtags?

Posted November 5, 2014
Category Marketing Tips
What is the most asked question when describing social media concepts? "What the heck are hashtags?" It's a very simple concept, perhaps it's too simple. Is it so simple that it's confusing?

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What you need to know before using Facebook for your business

Posted October 10, 2014
Category Marketing Tips
Before you get started actually using Facebook for business, you need to understand exactly what it does and what it is. This article covers 3 key things you need to consider before jumping into using Facebook for your business.

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eMergeU: How to re-connect your social channels

Posted October 2, 2014
Category Marketing Tips
Sometimes your social accounts will become disconnected from eMerge. It's important to know why and to reconnect as soon as possible so you get to take full advantage of all of your awesome eMerge content!

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What's all the buzz around Facebook?

Posted September 26, 2014
Category Marketing Tips
In preparation for the next eMerge webinar "Chelsea Takes On... Facebook" we checked out the recent "buzz" around the largest social media platform in the world. 

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#MusicMonday Playlist

Posted September 22, 2014
Category Music Monday
Happy Monday World!  It's a gorgeous Fall day at the eMerge offices and we're just lovin' life so we thought we'd share a #MusicMonday playlist to inspire your day!  Enjoy!

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Why should I use Twitter for my business?

Posted September 19, 2014
Category Marketing Tips
It's common to hear someone new to Twitter say they don't "get Twitter" so we've outlined the benefits of using Twitter for your business. 

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Video: 5 tips to get the most out of Twitter

Posted September 8, 2014
Category Videos
Here are 5 quick and easy tips that you can implement today to get the most out of Twitter for your business. 

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Twitter Analytics Dashboard is now live for all Twitter users

Posted August 29, 2014
Category Marketing Tips
We now have one more reason to love Twitter. Check out the newest feature: the Twitter Analytics Dashboard. 

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eMergeU: How to select the contacts that receive your newsletter

Posted August 25, 2014
Category Videos
Don't remember who is recieving your contacts? That's ok, We'll show you how to check up on that and how to change it if you wish. 

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eMergeU: Add a YouTube video to your email

Posted August 18, 2014
Category Videos
It's so easy to put a YouTube video in your email, that we'll prove it to you in less than 40 seconds. 

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Video: Five Marketing Hurdles and How to Overcome Them

Posted August 1, 2014
Category Videos
Join Sean, Marketing Coach at eMerge as he explains how to overcome those times when you've reached "writers block" in your online marketing planning.

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